Implement Social Selling with UGC Solutions

By Admin

UGC, Social Selling

4/27/2017
Photo Credit: @tsgcharlotte

The shopping experience and purchase behavior for millennials has shifted dramatically since the explosion of social media. Most products that consumers would normally find in a local shopping mall are now advertised...

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4 Tips for how to legally advertise with UGC

Photo Credit: @natalia_marso_m

User-generated content (UGC) is the hottest new marketing and advertising trend for brands with a social media-savvy audience. There’s good reason too. UGC-based ads get 4x higher click-through rates and a 50% drop...

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How to build brand awareness with user generated photos

By Admin

UGC, Brand Awareness

4/12/2017

Photo Credit: @mairenadre

Marketing and branding leaders are in the midst of a revolution. The rise of social media, user generated content, and product reviews are empowering customers to mold a company’s brand, whether the brand likes it or...

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Top 4 UGC Trends

By Admin

User Generated Content, UGC, Trends

4/04/2017

Photo Credit: @kedardatta

It’s time to call for the death of the stock image. Marketers are learning that today’s consumers crave authenticity and no longer approve of stuffy stock images or overly produced photo shoots when shopping for...

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How to Navigate UGC Laws & Regulations for Marketing Success

By Admin

Content Marketing, Laws

3/28/2017

The rise of user generated content (UGC) is turning traditional marketing and advertising on its head. UGC is any form of content (photos and videos specifically) created and shared by real people on social media. The way consumers make buying...

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UGC is the new review

By Ben Miller

Content Marketing

3/21/2017

You’ve heard the saying “a picture is worth a 1,000 words”, right? In today’s increasingly visual world, that saying is truer than ever. Today’s consumer is accustomed to spending time online almost all day long. From their cell phone in the...

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Top 5 Ways to Tap into the Power of UGC Marketing

By Admin

Content Marketing, UGC

2/15/2017

Photo Credit: Ada Fu

Technology has evolved to the point where it has completely overhauled the face of communication. Instead of in-person conversations with one or two people, it's increasingly common for individuals to "meet up" online using...

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UGC & Copyright Law - What You Need to Know Part 1

By Admin

User Generated Content, Copyright

1/15/2017

Photo Credit: Svein Hugo Hagen

Social media has enjoyed an astronomical rise in popularity and prominence over the past decade. It has paved the way for a wide variety of social media platforms to become incredibly influential when it comes to...

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Playing It Safe with Your UGC Campaign

By Admin

User Generated Content, UGC

12/15/2016

Photo Credit: @skycamp_dz

If you've been keeping up with the latest posts from our blog, chances are that you understand exactly how powerful user generated content (UGC) can be in terms of generating reach and visibility among your target...

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Accelerating Community Growth And Engagement Through UGC

By Taylor Parrish

User Generated Content, UGC

11/15/2016

Marketing in 2016 has been awesome - Twitter is about to break new ground by live-streaming 10 Thursday night Football games, Facebook traipses along its path towards world domination owning all the ad spend, Instagram now has its own "stories",...

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